Solar sales companies beware! A new study found that everyone thinks Green is girlie. Worse, that this irks the guys. You need a new way to reach the men.
Read our solar sales blog tips to get you up and running on your solar marketing in a way that delivers real results for the long haul!
Solar sales guys tend to borrow credibility from the big companies they rep. Instead, tell your own story and watch your solar sales grow!
Solar companies can better reach customers by choosing the right name, telling their own story, and showing how they’re different from competitors.
Making a Facebook page for your solar company might seem intimidating if you’ve never done it. But this quick guide will get you started.
Why solar companies need Facebook pages but why that isn’t all a solar company should be doing in digital marketing.
A new survey digs deeper into consumer motivations for clean energy purchases.
Solar marketers have an important job — teaching your ideal solar customer without jargon and dispelling their fears about going solar.
As churches and mosques and synagogues embrace solar, more solar marketers should be telling their stories to help solar grow.
Getting solar on rooftops isn’t all about happy shiny PV. Your solar marketing campaign needs some tension, too. And there’s plenty of that in solar.