Imagine if you could get solar leads that would convert at the highest rates because they were truly high quality -- contacts that were fresh and
The Solar Patriot is Recruiting an Army to Fight for Energy Freedom
If you're a solar installer, you know how important incentives are to helping you get new customers. Especially homeowners. If state and federal
Customer Referral Programs Offer a Better Way to Get Solar Leads
Have you seen the stories about the residential solar downturn, especially in California? Well, if there has been a slowdown in sales, it's not
Reduce Customer Acquisition Costs by Understanding How People Buy Solar
Even as the price of PV modules has dropped over the last few years, one cost has remained stubbornly high for solar installers: customer
Free Preview of ‘The Solar Sales Leap’ Book on Kindle
By now, most readers may be aware of Erik's recent book release, The Solar Sales Leap: Stop Knocking on Doors, Cold Calling, and Start Using the Power
How Solar Installers Can Cut Customer Acquisition Costs
With the cost to acquire a new home solar customer averaging $3,000 per installation according to GTM Research, marketing and sales have started to